Marketing Specialist Sr - Data AI Campaigns

Requisition Number: 98508

Sr. Marketing Specialist - Data AI Campaigns

Location: This is a hybrid opportunity.

Salary: $70,000- $80,000 per year

Insight Enterprises is a Fortune 500 Solutions Integrator helping organizations accelerate transformation by unlocking the power of people and technology. With a 35-year foundation in hardware and software supply chain augmenting our deep expertise in cloud, data, AI, cybersecurity and intelligent edge, we guide organizations through complex digital decisions to achieve extraordinary results.Insight is looking for a leader and team player to fill a highly visible role in our marketing team. The manager will be responsible for driving Go-to-Market strategy and campaign initiatives in support of Platform solutions. As a candidate for this role, you will have a proven track record of leading marketing and business development projects in high-tech companies, specifically understanding solution and services selling and an understanding of business models including networking, cybersecurity, hybrid cloud, modern apps, and/or data and AI.

Job Role and Responsibilities:

The responsibilities of this role include working collaboratively with Insight's sales, services and alliance organizations to support campaign programs that will drive services and product growth within our Platforms solutions portfolio. This role will be involved in collaboration and analysis with key stakeholders, supporting activities and pipeline acceleration, as well as executing programs that will be critical to organizational success. Will also work closely with key Insight strategic partners and other marketing teammates. The successful candidate will be a 'Strategic Doer' with great energy, initiative, and leadership qualities. This is a role that will help successfully accelerate results around an exciting solution offering from Insight.

Key Responsibilities

• Work cross functionally to collaborate and partner with Sales, Services, Marketing teammates, and subject matter experts and teammates to design marketing campaign strategy, targeting, funnel projections, and segment and tactical execution.

• Support multiple aspects of campaign - including data and list management, tactical marketing execution, and timely completion of deliverables.

• Collect campaign reporting data via Salesforce and Power BI.

• Develop and measure program KPIs, assess campaign ROI & impact, and complete post-program reviews

• Execute multiple campaign tactics simultaneously, with heavy emphasis in platform solutions (including, cloud, hybrid cloud, and infrastructure)

• Work across the GTM teams in building and documenting key processes

What we need /Desired qualifications:

• Bachelor's degree in Business, Marketing, Communications, or technology related.

• Minimum of 3 years of broad-based B-to-B marketing experience, experience in B2B technology preferred

• History working with networking, cloud, security, application, data & AI, or data center technologies and knowledge of IT hardware, software and services industry desired

• Strong revenue marketing background with experience in digital and offline marketing and the lifecycle of B2B campaigns

• Able to successfully execute campaign tactics and measurement for programs across multiple channels

• Strong analytical and problem-solving skills, financial insight, and strategic thinking skills

• Strong leadership presence, communication, and interpersonal skills

• High performer with track record of exceeding performance expectations and metrics

• Experience with marketing automation, and CRM systems

What to Expect

We're legendary for taking care of our teammates. We want you to enjoy a full, meaningful life and stick around Insight for the long haul.

We offer all the benefits you expect-health, dental, vision, retirement, PTO-plus:

• Access to 11 thriving and diverse Teammate Resource Groups.
• Freedom to work from another location-even an international destination-for up to 30 consecutive calendar days per year.

Insight at a Glance

• Received 35+ industry and partner awards in the past year
• $9.2 billion in revenue
• #20on Fortune's World'sBest Workplaces list
• 14,000+ engaged teammates
• $1.4M+ total charitable contributions in 2023 by Insight globally

We are not just a tech company; we are a people-first company. We believe that by unlocking the power of people and technology, we can accelerate transformation and achieve extraordinary results. As a Fortune 500 Solutions Integrator with deep expertise in cloud, data, AI, cybersecurity, and intelligent edge, we guide organizations through complex digital decisions. But what really sets us apart are our core values of Hunger, Heart, and Harmony, which guide everything we do, from building relationships with teammates, partners, and clients to making a positive impact in our communities.

Insight is an equal opportunity employer, and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability status, protected veteran status, sexual orientation or any other characteristic protected by law.