Assistant Marketing Coordinator

JOB SUMMARY

The Assistant Marketing Coordinator will provide support across key marketing functions at McKenney's including strategic planning, brand management, product development, and campaign execution across channels. In this role, the Assistant Marketing Coordinator will assist the Marketing team as well as partner with other departments on initiatives including digital marketing, advertising, social media, design, content, copywriting, editing, and other aspects of business acquisition and customer experience.

Main responsibilities include administrative assistance, overseeing the employee store operations, updating the company website, creating written content, conducting competitor analysis, market research, managing databases, liaising with vendors, and organizing corporate events.

At McKenney's, it is essential to be able to work as a team player. The success of our marketing projects requires a strong sense of teamwork to collaborate effectively on multiple ongoing campaigns and initiatives. Other key competencies include meticulous attention to detail, creative thinking to develop innovative strategies, a self-driven work ethic to take initiative and manage competing priorities, exceptional interpersonal skills to build rapport with colleagues, internal customers, and vendors, and the ability to be flexible and open-minded as our industry's tools, platforms and trends continue advancing rapidly.

DUTIES & ESSENTIAL JOB FUNCTIONS

* Facilitate team meetings: develop agendas, lead discussions, document follow-up actions

* Proofread all marketing content for quality and brand alignment

* Collaborate on crafting proposals, campaigns, and deliverables to promote business acquisition

* Uphold our Marketing style guide standards for brand consistency across platforms and collateral

* Manage McKenney's employee store by selecting and ordering new products, managing purchase orders, monitoring inventory, promoting new styles, liaising with vendors, tracking inventory, analyzing performance, and preparing budget and weekly sales reports.

* Monitor campaign performance: analyze results, update status, recommend workflows

* Support the team by monitoring progress, producing reports, analyzing results, and recommending workflows

* Communicate with internal customers and partners on project initiatives and update status

* Research and report relevant market information for customers and competitors across all media channels

* Collaborate on executing marketing plans across advertising, PR, and social media channels

* Streamline processes; assess needs, identify issues, bridge gaps, implement technology solutions

* Assist in managing marketing events with cross-functional teams including developing event materials, identifying promotional items, and attending events

* Stay updated on the latest marketing trends and features; recommending tactics and tools that will enhance the business

* Support onboarding new team members: create training plans, provide platform overviews, outline processes, introduce tools and software

BASIC QUALIFICATIONS

* Major in Marketing, Journalism, or Business with one to two years of experience or equivalent work experience

* Knowledge and experience with MS Office, Teams, Outlook

* Proficiency in Adobe Creative Suite and WordPress is a plus

* Attention to detail and strong administrative skills

* Tech literacy, comfortable with data entry, and able to learn new software or technology quickly and effectively

PREFERRED QUALIFICATIONS

* Marketing support work and content development

* Ability to update simple graphics with Adobe Creative Suite

* Social media/digital marketing experience

* Experience in the construction industry is plus but not required

* Strong preference for technology and innovation

* Familiarity with Salesforce, Smartsheet, and WordPress

KNOWLEDGE, SKILLS, ABILITIES, AND CHARACTERISTICS

* Exceptionally detail-oriented with the ability to thrive in a fast-moving, ambiguous environment

* Strong verbal and written communication skills

* Understanding marketing principles

* Organizational skills and ability to successfully follow through with tasks

* Manage several projects and responsibilities at once

* Commitment to accuracy and quality while meeting goals and deadlines

* Possess and maintain exceptional work ethics as well as uphold company values and demands

* Conduct and behave at the highest professional standard

Moving Safety Forward, our initiative for continuous improvements in our safety culture, reminds us that we are on a journey toward a zero-incident culture. In all we do, we must work to build a partnership with our employees, customers and business associates that empowers them all with the ability to do their jobs safely.

McKenney's is an Equal Opportunity Employer committed to workforce diversity. Qualified candidates will receive consideration without regard to age, color, religion, sexual orientation, disability, national origin, or gender identity. McKenney's is a smoke-free and drug-free workplace.