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Product Marketing Manager, Mom and Baby Care

MRA-The Management Association
$110,000.00 / yr
parental leave, paid holidays, 401(k)
United States, Illinois, McHenry
May 22, 2025
Product Marketing Manager, Mom and Baby Care

MEDELA LLC in McHenry, IL

Hybrid-Must be within commuting distance to our office in McHenry, IL

Salary starting at $110K plus bonus

We are not accepting candidates from recruiting firms/agencies

Medela is seeking a Product Marketing Manager, Mom and Baby Care.

This position will be responsible for end-to-end product marketing in multiple channels for our Mom and Baby Care products.

This will include retail, on-line, insurance (DME), distributors, and hospital channels.

At Medela, we are proud to be the healthcare choice for more than 6 million hospitals and homes worldwide, leading the way in research-based breast milk feeding and baby products, healthcare solutions, and clinical education. Our strength lies in our dedicated employees, whose passion and energy are the driving force behind our business success and impact, committed to supporting moms, families, patients and healthcare professionals from hospital to home.

Medela's US-based manufacturing and development facility is headquartered in McHenry, Illinois www.medela.com This position requires an on-site presence in McHenry, IL.

What We Offer our Product Marketing Manager, Mom and Baby Care

  • Comprehensive benefits plan
  • 401K with match
  • Money Purchase Plan
  • 16-week Paid Parental Leave
  • Generous PTO package, including paid holidays
  • Salary starting at $110K plus bonus
  • A great place to work!



Education/Experience Requirements - Product Marketing Manager, Mom and Baby Care

  • Bachelor's degree in Marketing/Business preferred, however combination of experience and progress towards Bachelor's degree will be considered; Master of Business Administration preferred
  • Minimum of four years of experience in retail/consumer marketing preferred
  • Experience with large national retailers including their self-service portals
  • Experience with insurance, DME, distributors, and hospital channels highly desired
  • Medela device experience highly desired
  • Demonstrated success in product launches and end-to-end marketing strategies
  • Business knowledge of marketing principles and processes
  • Strong leadership and independent project management capabilities required
  • Excellent verbal and written communication skills
  • Ability to manage multiple conflicting priorities
  • Experience working in an environment with global objectives
  • Ability to travel up to 25%



Position Responsibilities - Product Marketing Manager, Mom and Baby Care

  • Be accountable for the strategic development, integrity, and delivery of marketing plans
  • Be the product expert on all products in portfolio and a category expert, both internally and externally
  • In collaboration with your manager, develop well-researched, solid launch plans that detail market trends, segmentation, creative promotional campaigns, optimal pricing, marketing collateral and highly measurable goals and objectives
  • Execute product launches to include forecasting, employee & customer training, promotional planning and manage product life-cycle
  • Develop tools to support product portfolio, including sales/customer service tools for product launches, consumer education, etc.
  • Track, monitor and report on product portfolio, including on launch metrics/KPIs
  • Budget for programs/launches and track expenses vs budget
  • Investigate, identify and initiate new program opportunities and resource requirements across all customer groups, including national retailers, independent baby stores and online
  • Work collaboratively with marketing & sales colleagues to deliver integrated marketing programs that help grow the Medela brand
  • Leverage sales team to gain valuable market information, buy-in and test the development of sales/education tools
  • Work collaboratively with local and global counterparts
  • With guidance from your manager, continuously analyze portfolio vis a vis local/global market conditions, competition, technological/social/demographic shifts, determining changes that need to be made to financially optimize portfolio; develop and implement solid pricing strategies, distribution models, and social media outlets
  • Ensure availability, phase-in/phase-out of new and existing products in collaboration with stakeholders (i.e. Regulatory, Operations, Sales, Finance)
  • Travel as may be required to meet business and customer expectations



This is not a job description. More details will be provided regarding the functions of this position.

Knowing that our people are our biggest differentiator, we're committed to your development, valuing your voice and respecting your contributions, as you grow to your full potential with us. At Medela, your work is more than a job - it's a journey to building better outcomes and nurturing health for generations. Join us in our mission to turn science into care.



We are not accepting any candidates from recruiting firms/agencies.

As an EEO/Affirmative Action Employer, all qualified applicants will receive consideration for employment without regard to race, religion, color, national origin, ancestry, citizenship, sex, protected veteran status, age, physical or mental disability, medical condition, HIV/AIDs status, marital status, domestic partner status, sexual orientation, gender identity (transgender status), weight, height or any other characteristic protected by federal, state, or local law or ordinance.

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