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Equipment Rental Specialist

Sunbelt Rentals
paid time off, sick time, tuition reimbursement, 401(k), company vehicle
United States, Virginia, Toano
Apr 22, 2026

Join Our Team!

Sunbelt Rentals strives to be the customer's first choice in the equipment rental industry. From pumps to scaffolding to general construction tools, we aim to be the only call needed to outfit a job site with the proper equipment. Not only do we offer a vast fleet that ranks among the best in the industry, we pair it all with a friendly and knowledgeable staff. Our employees are our greatest asset, and although we present a comprehensive equipment offering, our expertise and service are what truly distinguish us from the competition.

We pride ourselves on investing in our workforce and offer competitive benefits, as well as extensive on-the-job training for all eligible employees.

As a highly successful national company, we are constantly looking for talented individuals to support our growth. If you are interested in pursuing a rewardingcareer, we invite you to review our opportunities!

Job Description Summary

Position Objective:

The Inside Sales Representative (ISR) position is responsible for driving incremental sales revenue for assigned sales territories, supporting increased sales productivity of assigned Outside Sales Representatives (OSR).

Additionally, the ISR will support increased sales through the identification of new prospective customers, reactivation of dormant accounts, and many different approaches such as project database mining, phone contact and follow-up, email, web inquiry handling. Will increase sales productivity by working with assigned OSR's and the Branch teams to support customer-facing processes such as handling customer sales inquiries, assisting with sales quotations, and customer communications.

Position Responsibilities:

  • Identify and call prospects in designated market areas to qualify and drive leads and explain products and services offered. This will include cold calling.
  • Deliver sales leads to the Outside Sales team. Close sales leads directly when possible.
  • Demonstrated added-value approach to customers by identifying appropriate solutions based on an understanding of their needs.
  • Contact dormant accounts in designated market areas to reintroduce and explain products and services offered.
  • Understand why dormant accounts became inactive. Work with the Sales and Branch staff to develop a plan to generate new business from these accounts.
  • May assist OSR's with customer quote requests, engineering requests, orders, contracts, billing disputes, problem solving, etc.
  • Handle sales inquiries and customer assistance requests.
  • Support customer retention strategies and plans.
  • Coordinate internally to expedite sales process.
  • Keeps management informed of all activity, including timely preparation of reports.
  • Promote internal and external customer service excellence
  • Adhere to and uphold safety standards.
  • Works closely with Support, Management, Project Management team, Construction and Operations, and Business Development.
  • Other duties as assigned.

Requirements:

Education & Experience:

  • Bachelor's Degree or equivalent combination of education and experience
  • 1-2 years' business-to-business Inside Sales/Customer Service experience
  • Demonstrated ability to work in a fast-paced, team-oriented, customer-focused environment
  • Demonstrated success cold calling, reactivating dormant accounts, and in engaging prospects and customers
  • Outstanding listening and communication skills.
  • Software literate and ability to learn new software quickly
  • Analytical capabilities to interpret data, generate reports, and understand full external and internal sales and customer service processes
  • Ability to ensure proper need assessments, planning, account qualification at all prospect levels

Physical Demands:

Must be able to bend, squat, crouch and/or reach and lift up to 25 pounds or more, as required by the job. Some Sunbelt jobs may require driving for long periods of time, loading and unloading heavy equipment, performing work in extreme weather conditions including rain, wind or excessive temperatures and/or night and weekend work. All duties must be performed according to Sunbelt's safety policies and guidelines. Reasonable accommodations may be made to comply with ADA/ADAAA.

The above description covers the principal duties and responsibilities of the job. The description shall not, however, be construed as a complete listing of all miscellaneous, incidental or similar duties which may be required from day to day.

Sunbelt Rentals is an Equal Opportunity Employer - Minority/Female/Disabled/Veteran and any other protected ground

Base Pay Range: $21.38 - 29.39

Total compensation package includes base pay, company vehicle, and robust commission plan.

Starting rate of pay may vary based on factors including, but not limited to, position offered, location, education, training, and/or experience. Please visit https://www.sunbeltrentals.com/careers/ for more information on our benefits and to join our Talent Network.

Sunbelt also provides a comprehensive benefits package to its full-time employees. This package includes:

  • Health, Dental and Vision plans

  • 401(k) Match

  • Volunteer time off

  • Short-term and long-term disability

  • Accident, Life and Travel insurance, as well as flexible spending

  • Tuition Reimbursement Options

  • Employee Assistance Program (EAP)

  • Length of Service Awards

You will become eligible for benefits on the first of the month following 30 days from your start date. Sunbelt offers team members the following paid time off from work, subject to Sunbelt's policies (unless specified in a collective bargaining agreement):

  • 12-25 vacation days depending on years of service

  • 5 sick days

  • 6 holidays

  • 2 half day holidays

  • 2 floating holidays

  • 1 inclusion day

  • 1 volunteer day

Gear up for an exciting career!

Sunbelt Rentals supports service members. Veterans encouraged to apply.

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